That is why we have a Tivo

News is out that TiVo, which allows viewers to digitally record programs and fast-forward through ads, is trying to sell ad spaces on its screens. The new ads are called interactive, as they will ask the viewer to do something, things like, enter in a new channel number, or press a button on the remote. December, TiVo began offering ads that appear as a small piece of text when viewers pause a show. Advertisers can choose the specific show or genre they want their pause ad to appear. Cable and satellite companies are also working on interactive ads. The whole reason to get a DVR is for two reasons the first is to record shows so you do not miss them. The second is to cut the commercials out of them so when you watch three hour long shows you can watch them in two and half. This is proof we are never going to get away from advertisers trying to jam products down our throats. The problem here is TiVo is making it happen one of the best selling points of the product is now being cut out by their own greed for more revenue. There is pressure from advertisers that know Tivo, DVR users are zipping by commercials, and millions of dollars are being wasted. We wish it had not come to this, as it always seems a good thing can never last in the purist form.

NFL Draft 2 days
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National Debt 4/21/1999    5,630,289,872,162.63
National Debt 4/21/2009   11,193,459,542,379.92

You got a glass jawed toothache
Of a mental disease
An they be runnin’ round back
See ’em line up on their knees
‘Cause the kiss ass sycophants
Throwin’ penance at your feet
W. Axl Rose Garden of Eden (1991)

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